| |
| |
|
Internet Marketing Information |
|
|
|
Add-on Sales - The Key To Success On The Web
Question: Can you guess the cheapest way to make a sale? Answer: Sell to the customer that just bought from you! All successful salespeople have one thing in common: They know how to make sales "after the sale". There are many costs associated with finding a buying customer. Selling is not a cheap endeavor. This is why it makes sense to really go after add-on sales. For example, if you have ever purchased a new computer, you probably noticed how before you left the store the salesperson had "helped you decide" to purchase a surge suppressor or extra ink for your printer. Maybe even an extended warranty for your new PC. These add-ons probably doubled the store's profits (and the salesperson's commission) from the original sale. Without paying for any extra advertising or promotion, that $1000 sale may have easily turned into $1300-$1400! You may be asking "Can I do this on the web?". The answer is of course you can. In fact, making add-on sales from your website is much easier than it is for a brick and mortar store. There are actually two excellent methods of making add-on sales from your web site: 1 - Suggest options and accessories on the order confirmation page. Remember the printer and ink example? If your customer is ready to pay for a new printer, display a "suggestion box" on the side of the page reminding him to add an extra ink cartridge to the shopping cart. And don't forget the cable! 2 - You can also make an add-on sale AFTER the sale! After the order is completed and processed, the customer should be taken directly to a "thank you" page. On this page you'll thank the customer for giving you his business. This is also a great time to ask if he forgot anything and give him the option of returning to your products page. Or simply advertise a related but completely different product. After all, he is already motivated to buy (he just did) and most likely he still has his credit card in hand! Always remind the customer that he will save money with multiple item discounts and combined shipping charges. Ask for the add-on sales and boost your bottom-line! About The Author © 2003 Rick Rouse, Tek18.COM Rick Rouse is the owner of Tek18.COM. He has written several articles and ebooks about search engine optimization, web site traffic-building, and internet marketing. Visit his web site: http://www.tek18.com
MORE RESOURCES: Jim Boykin – Internet Marketing Ninjas Business & Leadership Top 10 White Label Digital Marketing Services to Transform Your Brand Influencer Marketing Hub 18 Online Review Statistics Every Marketer Should Know Search Engine Journal A Case Study on Apple Marketing Strategy Simplilearn Digital Marketing Agency Market Size, Share | Trends, 2032 Business Research Insights Top Digital Marketing Packages in 2024 Influencer Marketing Hub 10 Best SEO Services Of 2024 Forbes The Best SEO Conferences For 2024-2025 (Virtual And In-Person) Search Engine Journal Niche marketing: How brands can use influencers to reach niche pockets of the internet Sprout Social Juice Media Expands Mobile and Digital Marketing Capabilities Through Acquisitions of Mooko and MDG PR Newswire US, Europe begin scramble for Africa’s satellite internet market Mail and Guardian 10+ Digital Marketing Companies in the USA- 2024-25 Customer Think McDonald’s to focus on digital marketing with new fund Restaurant Dive (PDF) Digital Marketing in the Makeup Industry - Attraction and Retention of Generation Z ResearchGate Digital ad spend worldwide 2027 Statista 15 Reasons Why Your Business Absolutely Needs SEO Search Engine Journal (PDF) Challenges Faced by Indian MSMEs in Adoption of Internet Marketing and E-Commerce ResearchGate 45 Marketing and Advertising Agencies in Chicago You Should Know Built In Chicago Satellite Internet Market Size to Hit USD 37.64 Bn by 2034 Precedence Research In-flight Internet Market Size, Share, Industry Report, Revenue Trends and Growth Drivers MarketsandMarkets Why Marketers Are Spending Less on Social Media HBR.org Daily How to Become a Digital Marketer in 2024? Simplilearn Mobile ad spend worldwide 2024 Statista 6 Top Advertising Trends to Watch (2024 & 2025) Exploding Topics 11 of the Best Digital Marketing Schools: From Certificates to Postgrad Programs Influencer Marketing Hub Top 22 Online Marketing Platforms for Digital Marketing in 2024 Influencer Marketing Hub Digital Marketing Dynamics of 2024 Martechcube The 43 best marketing resources we recommend in 2024 Sprout Social Best online marketing service of 2024 TechRadar Coca-Cola Marketing Strategy 2024: A Case Study Simplilearn Social media - statistics & facts Statista 11 AI marketing tools your team should be using in 2024 Sprout Social McDonald's Marketing Strategy - A Case Study Simplilearn What Exactly is Digital Marketing in 2024? Entrepreneur Top 10 Digital Marketing Trends For 2024 Search Engine Journal KFC Marketing Strategy 2024: A Case Study Simplilearn Tesla Marketing Strategy 2024: A Case Study Simplilearn Global In-flight Internet Market Forecast to Reach $2.1 GlobeNewswire How bad bots are dominating Internet traffic in 2024 Marketing Tech Internet Advertising Statistics – The Rise of Mobile and Ad Blocking Influencer Marketing Hub 7 Of the Best Digital Marketing Tactics to Use in 2024 Influencer Marketing Hub Guide: Marketing to Millennials: eMarketer How SMBs are approaching digital marketing in 2024 Search Engine Land The New Rules of Marketing Across Channels HBR.org Daily 24 Facebook statistics marketers should know in 2024 Sprout Social Top 14 Social Media Trends (2024 & 2025) Exploding Topics Leveraging the Best Digital Marketing Campaigns for Your Business Influencer Marketing Hub |
|
|
|
RELATED ARTICLES
SEO 101... These Tags Really Do Matter In search of the coveted search engine traffic? Yes? Then don't ignore your meta tags. If anyone tells you that meta tags are not important, they are seriously misinformed. Make Money With A Business Opportunity Online There are so many business opportunities these days that promise to help you make money online. What should you do to choose one? Here are some tips to help you with your decision. Basic Rules For Effective Email Marketing If you want an email campaign to succeed, you don`t want to offend anyone when sending your messages. Turn off a consumer with your email and you can be sure they`ll tune out your message. Internet Marketing and Your Old Age Everybody wants to learn how to make money on the Internet. What about saving money for retirement and your future? If you don't do it, who will? Alan Greenspan, Chairman of the Federal Reserve Bank, recently confronted the U. Be Different And Profit I've just spent 3 hours surfing the web and found 47 different Internet Marketing courses. I read every single sales page and decided not to buy ANY of them. Internet Marketing Strategy:The Advertising Co-op The advertising co-op is an Internet marketingstrategy that should bring sustained financialsuccess.Benefits from a well run advertising co-op include:(1)Responsive highly targeted advertising(2)Low costHow An Advertising Co-op WorksMembers of the same program pool their money topay for advertising. Making Money from Websites - Common Pitfalls of Beginners and How to Avoid Them Making money online is really easy to do because the entire world is becoming Internet savvy with a preference for shopping online. Because of this fact, you need to make sure you are doing your best to meet the needs of individuals online and increasing the internet traffic coming to your website. Hide and Seek What's happening to the personal touch on the World Wide Web?The headlong speed with which we rush through the vast information superhighway is leaving human interaction in the cyber dust. How many times have you searched through a website to find a phone number only to discover that one doesn't exist? You'll communicate through e-mail only and if you can't fully explain your issue by written word--too bad! And try using email to try and figure out a technical support issue. Website Marketing: 10 Smart Tactics To Make Your Online Testimonials More Credible You know that using testimonials can help persuadeyour website visitors to buy from you.Here are 10 website marketing tactics to makethe testimonials more believable and effective:1. 9 Secrets to Kick Your Internet Marketing Efforts into Overdrive Let's face it, most of us know the basics of Internet Marketing or how to promote websites and products on the Internet. There are plenty of ebooks on the subject if you aren't familiar. An Introduction to Mortgage Marketing The other day I had an appointment to meet with a client about a real estate classifieds website. We decided to meet at a local restaurant and discuss the project over a few beers and oysters. A Frugal Internet Marketing Strategy That Works! So you finally created the website that your business or brand needs to market globally, but nobody is clicking on your site and the phone never rings. It seems that you have immediately become fodder for those other marketers to sell you their manuals about web marketing, but you might as well have spent your website development money on a gym membership. How To Identify Ideal Money Making Web Opportunities I was winding my way up the levels of a very crowded parking garage the other day. The line of cars desperately seeking a spot ahead of me kept turning to the right. How To Find Deep Discount Pro Online Marketing Tools You can't row a boat without an oar or build a house without a hammer. And, you can't build an online business without essential Internet marketing tools. Lead Me On - Learn About Internet Marketing Leads Every business is engaged in selling something, whether a product, service, information, or something else. And sales usually begin with sales leads. Internet Marketing and Public Speaking: The Murder Board Practice I recently posted an article titled "Internet Marketing and Public Speaking: Ten Tips for When the Twain Shall Meet." One of the tips concerned a means to practice your sales presentation with a "Murder Board. The Google Toolbar & Search Engine Optimization Like many other useful toolbars out there so is the Google Toolbar. I consider this toolbar a must have for any serious search engine optimizer and anyone who searches the internet on a regular basis. 4 Tips to More Online Party Sales I know most of us have held our own online party, been to one, or at least read about them. Many of the materials online are general, and the average online party (for individuals) has around 5-10 guests at the most. 8 Things I Have Learned As An Internet Marketer I started as an internet marketer, like I am sure a few of you have with various mlm programs. After little success with these types of programs I finally decided it was time I make my own website and get serious about marketing on the internet. Building An Effective Banner Campaign Banner advertising can dramatically help you increase traffic to your web site. Banner advertising can be a very cost effective marketing solution and can help you to gain access to millions of internet users.
|
| home | site map |
| © 2006 |