How to Advertise on the Internet

Do you want to reach millions of potential customers for FREE? Well you can if you know how.� The Internet, that massive network of thousands of computers around the world, also known as the "Information Super Highway," is your ticket to generating free leads and sales.
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As with any other medium, there is a correct way and an incorrect way to advertise online.� One correct way is to post your message to various newsgroups that welcome advertising.� If you dig around, I'm sure you'll find a couple of newsgroups that fit this description. Posting your ad to these newsgroups is a good way to start your advertising campaign because they are seen by millions and it didn't cost you a dime.� Your ad will last for about two weeks and then you will need to repost your ad.� Keep track of your ad response and focus your efforts on the ads that bring you the best results.
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Another source of free advertising is publishing articles that others can reprint freely.� People such as webmasters and e-zine publishers are always in need of fresh content.� Write about something you are interested in.� If you have a certain area of expertise, write an article about that.� Place a resource box at the end of your article with all of your pertinent contact information.� Don't attempt to sell your product here.� Do that when you get contacted for more information.
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One more source of free advertising is ezines.� Some ezines allow their subscribers to advertise for free.� Different ezines have different rules regarding their advertising.� There are a lot of directories online that list ezines that offer free advertising.� Just go to any search engine and type in ezines and you should find a considerable amount of ezines listed.
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You can also create what is known as a signature file.� A signature file is a footer that goes at the bottom of any email that you send out.� Your signature file contains information such as your company name, email address, and website.� You should also include a short sales message in your signature file.
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Now that you know the correct ways to advertise for free online, here are a few incorrect things to do when advertising online.� Don't be tempted to post ads in any newsgroup that you see.� Follow their posting rules to the letter.� If they say NO ADVERTISING, don't advertise.� This is a good way for you to get thrown out of the group.� Additionally, don't write articles that serve as sales letters.� Editors will spot this rather quickly and they will not publish your article.� There are many places to advertise for free online.� If you utilize them, you will be well on your way to building your business online.

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This article is available for reprint provided the resource box stays intact and you notify me when you have used my article.� As a way to say thank you to the people that use my articles, I give that person a free solo ad sent out to my ezine list. Contact me by filling out the contact form on my website.� Be sure to include either a copy of the newsletter it was used in or the url of the website it was used on. Once I confirm the location of the article, I will run the solo ad.� The only rule is that I cannot promote sites that aren't family friendly.
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DeAnna Spencer is the publisher of Prospecting and Presents
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