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Ecommerce Information |
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Web Store - Why Do You Need One?
Internet has opened a new era of business opportunities. Each day, thousands of new consumers are joining the Internet. More and more companies are adopting Internet as their primary sales and distribution channel. According to Forrester Research -The survey of 130 U.S. companies indicates consumers spent $76 billion shopping on-line in 2002. This represents a 48 percent increase over 2001, and projections for 2003 come close to $100 billion, representing 4.5 percent of total retail sales. As a business you probably understand that in order to stay competitive you must integrate ecommerce to your present business strategy. A little research will show you that there is an extensive array of technology and solutions for enterprise and web store building available in the market. You also perceive that ecommerce sites can cost you from a mere couple of hundred bucks to hundreds of thousand of dollars. How to choose something from so many options that will exactly fit your present need? Although, this might look like a daunting task, a little preparation will definitely help you taking the right decision in your quest for an appropriate ecommerce solution. To understand your requirement better and create a proper ecommerce strategy, you have to ask yourself a number of questions. Below I jotted down some of the questions that, hopefully, will spur your imagination.
If building an ecommerce site from scratch feels too overwhelming to you and you are a small business, my suggestion is - to build a web store with one of the providers similar to Yahoo, Bigstep, Rusbiz etc. The web stores that you can build directly on the Internet have all the necessary features like shopping cart, product catalog and payment gateway as any regular ecommerce site. In most of the cases, you construct web store online from templates and easy-to-use editor and you hardly need to know html or other script languages. You can order your Web Store from Rusbiz right now. The benefits of using a web store that you can build online are enormous. Quick to build: If you have all the materials handy, you can build a web store within a day. Easy in use: You don't have to be a rocket scientist to build a fully functional ecommerce site. Step by step procedures of making pages from templates allow anybody to create a professionally looking web store in no time. Affordable: Although, some of the providers charge commissions on your sales, as Yahoo does, in most of the cases your expenses are less than US$ 100 a month to have a good web store. The only disadvantage you have with this kind of web stores is you might not be able to give the customized look and feel to the site as you intend to. Then again, once you start generating enough sales through your web store, if you must, you can always build an ecommerce site by hiring web design companies. If you are still hesitant in starting online business using web stores I would suggest you to read the following eventual benefits that you may have from ecommerce. Increase your sales & profits If you are a brick and mortar company, online commerce will definitely increase your sales and with it profits. Enhance your company image Today, even small companies understand the importance of having a website. Planned, sophisticated and professional website creates positive image of the company and help building brand name. Reduce costs and save money If required features are available on the website practically all business processes are possible to carry out on the Internet, which allows you to reduce overhead costs, costs incurred due to documentary mistakes, document processing costs, etc. Improve customer service Frequently Asked Questions pages, forums, Internal Messaging Service, chat lines, etc. all these features help you effectively running your customer service. Become a global player Thanks to the reach of Internet you are no longer confined to a certain geographical boundary any more. You can sell products to any place of the world 24 hours a day. Add sales channels By joining e-marketplaces and B2B exchanges you can significantly increase the number of sales channels available to you. Reduce supply chain cycle If you automate supply chain processes through Internet, you will be able to shorten the entire cycle from months to days. You will be even able to eliminate certain phases of your supply chain process. Market products and services There are numerous ways of getting traffics on your site and popularize your products. In fact, you can get more people in your web store than it is physically possible to accommodate in a bricks-and-mortar shop. Compete with large companies On the Internet you may successfully compete with the behemoths of your industry and even curve market shares out of them. Low start-up costs Normally, starting a brick and mortar business requires significant cost involvement. On the Internet - opposite is true! To start a business online you hardly need any major investment. No entry barrier As you know, many businesses in real world are tightly controlled by certain groups. On the internet there is no such barrier! Anybody can start any business of his choice. No need to close existing sales channels By adopting Internet as a sales channel you do not loose anything as your web store only complements existing sales conduit. If you are new to ecommerce world, I would advise you to go slow! First create a plan with long term and short term objectives. Try implementing your plan gradually. Make sure that you do not spend too much money on your initial ecommerce project. Remember! Over 80 percent of all software projects do not finish in time within the budget; and do not work as planned! About The Author Nowshade Kabir, Ph.D., is the founder, primary developer and present CEO, of Rusbiz.com, a global business to business e-commerce portal with feature like storefronts, aggregated catalog, e-marketplace, trade leads, internal messaging system supply chain solutions, etc. With a doctorate in Information Technology, Dr. Kabir has worked an advisor to government projects and has over 12 years experience in International Trade. An author of many B2B and business related articles; he publishes a bi-weekly E-zine for online business community. You can subscribe to his newsletter free of charge from http://www.rusbiz.com.
MORE RESOURCES: Hands-on with Amazon Haul: First impressions of the e-commerce giant's new Temu and Shein rival GeekWire JD.com Sales Accelerate But China E-Commerce Giant's Stock Falls On Mixed Q3 Investor's Business Daily Essendant Expands Digital Offering to Include Mercado Libre, Latin America's Largest Ecommerce Marketplace Yahoo Finance Mars Launches Global Agency Review, Includes Media, Ecommerce 11/13/2024 MediaPost Communications Nebraska AG files lawsuit against social media influencer alleging dropshipping, e-commerce scam WOWT Hiring ecommerce directors requires competitive salaries Digital Commerce 360 How Alibaba is fuelling e-commerce growth by enhancing shopping experiences South China Morning Post Hannaford suffers multi-day e-commerce outage as Ahold Delhaize contends with ‘cybersecurity incident’ Grocery Dive Report: AI’s role in ecommerce is only going to expand Digital Commerce 360 New Ecommerce Tools: November 14, 2024 Practical Ecommerce Essendant Expands Digital Offering to Include Mercado Libre, Latin America's Largest Ecommerce Marketplace PR Newswire Amazon questioned by US Congress over TikTok e-commerce deal South China Morning Post Ecommerce earnings recap: What you missed from Office Depot, Ralph Lauren and more Digital Commerce 360 Shopify’s Q3 B2B gross merchandise value surges 145% Digital Commerce 360 VTEX reports gains in B2B and B2C ecommerce client activity Digital Commerce 360 Can Ecommerce Spur On-Demand Manufacturing? Practical Ecommerce Descope Announces New Capabilities to Help Online Retail Stores Deliver Frictionless, Secure CIAM GlobeNewswire eCommerce in EU Marketplaces self-paced online course in Armenian, Azerbaijani, Georgian, Romanian, and Ukrainian euneighbourseast.eu Black-Owned Ecommerce Platform Launches “7 Nights in Paradise” Giveaway Featuring Rihanna’s Dress Designer Shanice Taylor BlackNews.com Low Prices, Slow Deliveries: Amazon Beta Launches ‘Haul’ Ecommerce Site Retail TouchPoints eCommerce in EU Marketplaces: online course now available in Georgian euneighbourseast.eu Harrods Enhances Global Ecommerce with Localized Experiences Retail TouchPoints This Week in Jacksonville: Business Edition - E-Commerce accounting best business tactics WJXT News4JAX Flexible Printing Solution for Ecommerce Packaging Logistics Business® Magazine Driving Innovation and Sustainability: Key Takeaways from the Fashion Network Ecommerce Summit 2024 WhatTheyThink Black Friday bots are coming—is your e-commerce site prepared? Security Boulevard Key Growth Drivers of Europe Ecommerce Paper Bags Future Market Insights Branded Low-Cost eCommerce Stores Trend Hunter Levi’s tests Alexa to help shoppers find better fits Digital Commerce 360 Mastercard brings passkeys for ecommerce payments to UAE Biometric Update The cargo arm of United Airlines takes flight with a B2B marketplace Digital Commerce 360 Newell’s Justin Swenson Joins Conair to Lead e-Commerce Growth Consumer Goods Technology Big Lots releases app to grow its rewards program Digital Commerce 360 US Ecommerce Forecast 2024 eMarketer Why the State of Stomps Is All About E-Commerce Premier Guitar NRF holiday forecast 2024: US ecommerce to grow twice as fast as total sales Digital Commerce 360 US ecommerce sales hit new highs in Q2 2024 Digital Commerce 360 U.S.: e-commerce revenue 2019-2029 Statista E-commerce sector records 12% growth in gross goods value during festive season The New Indian Express Gateway launches new e-commerce platform Lehigh Valley Business |
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