Things I Learned from Corey Rudl

On Wednesday, the first day of June, I received the following email from Corey;

Dear Leeuna,

Once I'm finished typing this e-mail, I'm crawling off to bed to sleep... I'm exhausted. (It's about 4:30 a.m. and while I don't normally drink coffee, I'm sucking back my third cup since midnight, and it's not helping anymore...)

Last week was CRAZY.

He went on to say that he had just publically released, for the first time ever.. the newest edition of his famous Internet wealth-generating system... and had invited 250 people to help him prove to the world that it really works.

Apparently 250 wasn't nearly enough to meet the demand because his office had been absolutely SLAMMED with e-mails and phone calls -- more than they could keep up with.

So rather than make me wait for them to catch up, ... If I could get back to him that day, he would just ship me his new system via Federal Express, completely at his own risk....

The following morning at 10:40, Corey was pronounced dead at California Speedway in Fontana! Dead at age 34 along with his friend, Benjamin Miles Keaton who lost control of the 2005 Porsche Carrera GT they were racing..

Now I know that he probably automated his email messages, just the way all the successful business people do, and perhaps he may not have written the email himself. However that isn't the point. The point is that Corey Rudl kept in contact with his public on a level that made them feel as though each one was his close personal friend. He treated everyone as someone important. This was lesson number one.

Here was a man who really enjoyed helping others succeed. It came across in his teaching as well as through his business practices. He gave more than he asked for in return. While others were still charging thousands of dollars for their Seminars, Corey made it possible for the 'not yet successful' marketers to afford his training Seminars for a fraction of what they were really worth. Corey knew that in order to get something, you must give something in return. This was lesson number two.

Lessons number three through ten thousand were the basics of marketing and running a business.

The last lesson that Corey taught me was that life is short, money isn't everything and the way in which you spend your life is often more important than how you spend your money.

Corey... you left behind a big pair of shoes for someone to fill. You will be missed...

Leeuna Foster is the Editor and Publisher of Bizmopolatin Newsletter and the owner and webmistress of wordcraftersmart.com and bizmopolatin.com

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