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X-Ray Specs, Turning 30, and Achieving Website Success
I was writing the final chapter of my book on website marketing a few weeks ago and was wondering how far I'd progressed with it in the past nine months so I ran a word count. 44559 words. And you know what this told me? Precisely nothing. Nothing of the tips and advice contained in the book or its likelihood of becoming the next global Bestseller. Last week I looked in the mirror at the 30 year old staring back at me and thought: "30? What does this number actually mean though?" Precisely nothing. Hey Numb Nuts! Do You Know The Number Of Numbers That Are Numbing Your Thinking? You do this Numb Nuts Number Obsessing with your website, I know you do. In fact - YOU know you do but guess what - the numbers tell you precisely nothing! Here's some numbers you might be numbing your thinking with:
These numbers mean precisely nothing. On their own they are worthless. Accumulatively they mean slightly more than nothing. Why? Because none of them put cash in your bank account. Enough Is Enough! Next time you share war stories with another website owner ask them the question: "How is your website performing?" I bet you that not one single person will respond with a comment relating to the most important number of all - PROFIT! I see this all the time in business: Michael: "How's business going?" Anon: "Yeah, good. Quite good, we're doing okay." What?! Have these people lost their minds?! Let us consider some better responses: Michael: "How's business going?" Anon: "Brilliant - we are now operating at twice the level of profitability of last year" or Anon: "Last month we made more profit than we made the whole of the first quarter!" Start to do this with your website - I dare you. Forget the statistics. Bin the hit counters. Throw out the mailing list numbers. How much profit has your website made you this year? Scared to answer? Don't know the answer? Then surely you're just throwing money away by having one aren't you? You're steering your ship blind-folded. In fact - you are running on guesswork - the world's most ineffective business fuel. No Matter How Old You Are You Need To Wear Glasses Have I finally lost my marbles on this one? No siree. It's true. You need to wear glasses the whole time you conduct business and when you make any decision relating to your website. You need to wear PROFIT-TINTED spectacles that enable you to focus constantly on whether what you are doing will generate profit for your business. Wearing your profit-tinted spectacles means that playing the little animated game an associate sent you when you're supposed to be completing that marketing project will be impossible. Your profit-tinted spectacles work just like X-Ray specs - the only difference is that it's your daily To Do List that gets stripped down to the bare essentials and not the person you look at whilst wearing them. Pick a number, any number? No, pick profit - it's the best number there is. Michael Cheney Author of The Website Marketing BibleTM About The Author Download Your FREE Sampler Of The Website Marketing BibleTM Now And Get FREE Bonuses Worth £159 ($288): http://www.websitemarketingbible.com
MORE RESOURCES: Best Online Sportsbooks - Nov. 2024 Sports Betting Dime 2016 Top Investment Promotion Agencies Site Selection Magazine 8 Best Coupon Sites, Browser Extensions and Apps U.S News & World Report Money 11 Cheap Ticket Sites to Get Affordable Tickets to Ice Spice, Olivia Rodrigo, Taylor Swift & More Billboard Accelerating the EV Experience Lucid Motors Student Wellbeing UDaily Education Pricing and Student Discounts Apple Newsroom Best Sportsbook Promos & Top Bonuses November 2024 Sportsbook Review What Is Digital Marketing? Types and Examples Investopedia Twitch bans streamers from promoting skin gambling sites GamesIndustry.biz Monterey's Official Tourism & Travel Information for Monterey Hotels, Accommodations, Attractions See Monterey Google’s Mueller Offers Two Tips for Getting Indexed Search Engine Journal Travel deals and offers − Plan travel American Airlines Squarespace Promo Codes in November 2024 | Exclusive 10% OFF Tom's Hardware Social Media Marketing for Businesses WordStream Google Answers Why A Site Doesn’t Rank Despite Good SEO Search Engine Journal Revolve promo codes for November 2024 MarieClaire.com Artist Guide Bandcamp 21 Best Bank Promotions & Bonus Offers for November 2024 Money Crashers Best DFS Apps – Top Daily Fantasy Sports Sites Reviewed OddsShopper.com Apple Store Online - Holiday Gifts Apple Newsroom Football Betting Sites in India GOAL English FREE BETS – Claim $1000’s in Bonus Bets at the TOP Betting Sites Just Horse Racing All Pokémon Go codes November 2024 Pocket Tactics |
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