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Web Design Information |
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Tips for Getting More Sales From Your Website
(1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page). (2) Make sure your sales copy is positive and inspiring - people buy things because they want to improve their lives. (3) Identify a problem and show people how and why your product or service solves the problem. (4) Keep your paragraphs short - no more than 2 sentences per paragraph. (5) Use bold headings to break up your sales copy into short chunks of text. (6) Use a bulleted list to itemize the benefits of your product or service. Start each benefit with an action word: "turn", "make", "triple", "grab", "create", "build", "convert", "start", "change", "drive", "organize", "promote", "develop", "learn", "compel", "fill", "attract", "get", "earn", "take", "discover", "produce", "find", "generate", "acquire". "inspire", "send", "blast". (7) Give your visitors at least 3 order links (e.g. 1/3rd of the way down your page, 2/3rds the way down, and at the bottom). But don't stop there - turn some of your key phrases into hyperlinks that go to your order page. Here are some examples of phrases that you could link to your order page: "increase your sales", "take advantage of this offer", "try it risk-free for 30 days", "get the following 5 bonuses", "the competitive edge you need", "this risk-free offer". (8) Use purple (#990099, R=153 G=0 B=153) text - the color purple (used sparingly) has been shown to increase sales. (9) Give a time limit - most people are procrastinators. (10) At the end of your sales copy make a call to action: "Act now - don't let this opportunity pass by" (c) 2002 by Michael Southon ------------------------------------------------------------
MORE RESOURCES: UMF Art & Design Program seniors present capstone exhibit, “Circadian Limit,” April 10 – May 10 University of Maine System AI-Powered Website Builders: Real Results or Empty Promises? Analytics Insight The Great Friendship Project Unveils New Website with Support from a Leading London Web Design Agency Business Matters Unveiling the invisible hand: how AI is reshaping web design UNC Hussman School of Journalism and Media 6 Great Resources to Learn Modern CSS Layout How-To Geek Digital Silk Unveils the Latest Web Development Trends Yahoo Finance Web Design and Development Muskegon Community College 2/6/25 – EXPLORE OUTDOOR HAWAI‘I SITE WINS WEB DESIGN GOLD Department of Land and Natural Resources (.gov) Kicking It Website Design Analysis DesignRush How AI-Driven Personalization Is Transforming User Interface Design Analytics Insight Top Web Design Trends for 2025 Designmodo ChatGPT was tasked with designing a website. The result was as manipulative as you'd expect Fast Company BUSINESS SPOTLIGHT: Young Web Design keeps businesses current The Bradford Era The Future of Web Design in New York: How Agencies Like Digital Silk Are Shaping the Digital Landscape Yahoo Finance Essential Web Design Principles NYC Businesses Must Embrace in 2025-Insights from Digital Silk Newsfile 11 Best Interactive Website Designs in 2025 DesignRush Faculty Profile: Libby Perry (Editing for the Web, Web Design - Media Communications) Full Sail University Playtech Adds Vegas Kings as Certified Design Partner iGamingFuture Web 3.0 And The Evolution Of Website Design: What You Need To Know Harlem World Magazine 16 Best Modern Website Designs of the Moment DesignRush Best web design software of 2024 TechRadar The Best Web Design Comics SitePoint Miami's Hospitality Industry Adapts to New Web Design Trends - Insights from Digital Silk markets.businessinsider.com 5 Upcoming Web Design Trends for 2022 SitePoint Web Design Statistics By UI/UX, Market Size, Web Development, Industry and Demographics Coolest Gadgets Best website design service of 2024 TechRadar Enriching U: Web Design with HTML & CSS The Press Democrat USPS Website Design: A Detailed Overview DesignRush 18 Best Tech Website Designs in 2025 DesignRush Revolutionizing Web Design: How Squarespace's Design Intelligence AI Empowers Creators Boy Genius Report Beyoncé Website Design Analysis DesignRush 11 Best Minimal Website Designs for 2025 DesignRush The Opportunity Agenda Web Design Analysis DesignRush Afundi Web Design Analysis DesignRush Iconic Website Design Inspiration: Nike DesignRush Top Web Design Trends in 2024 Netguru Lorie Smith Alliance Defending Freedom This retro Y2K desktop is actually a genius movie promo Creative Bloq How to easily use AI-powered web design to build your own site Kurt the CyberGuy |
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