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Email Marketing Information |
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Avoiding Blacklisting: Making Sure Your Email Gets Through
We all know that email is probably today's most popular way to advertise. Every day our inboxes are filled with messages from people who want our business--whether we asked for the contact or not. Email is today's biggest communication factor; but why shouldn't it be? It's all but free to use, and it's almost instantaneous. But there is one problem with advertising via email that you may not think of very often: blacklisting. All it takes is one complaint, and your ISP or domain name can be put on someone's black list. If you're on the black list, your emails are not getting through--and neither is your advertising message. So how big of a problem is this? Well, AOL, one of the world's biggest Internet service providers, winds up blocking a whopping 80% of messages to its subscribers due to blacklising. Your email could be the most legitimate message ever sent, but if one person forgets they signed up or decides to complain, you could be blacklisted. And for your business, the resulting slump in sales can be devastating. What is a blacklist, exactly? A blacklist is a database of known Internet addresses (or IPs) used by individuals or companies sending spam. Various ISP's and bandwidth providers subscribe to these blacklist databases in order to filter out spam sent across their network or to their subscribers. Companies like AOL, MSN, and Yahoo all have very strict policies on spam, so many well-intended, legitimate emails never get through. So how can you be sure you haven't been blacklisted? Unfortunately, you really can't be 100% sure. You may be on someone's black list and not even know it, and be added to and removed from black lists at the drop of a hat. The only way to prevent being blacklisted unfairly is to use today's technology to keep track of it all. There is cutting-edge software technology available that checks all the major black lists like Spamcop, MAPS, and SPAMHaus to ensure your domain or ISP hasn't been added. Taking a few moments to understand and solve your potential blacklisting problem can mean a world of difference in your bottom line. About The Author Author Karen Fegarty is with MailWorkZ the creator of Black List Monitor-- advanced service that continuously checks all the major blacklists for you, and then some. Don't be treated unfairly! Keep a handle on who may have you blacklisted. Get a free trial and find out more at http://www.blacklistmonitor.com; karen@blacklistmonitor.com
MORE RESOURCES: Honeymoon Is Ending for Email Marketing Practical Ecommerce Clearout Unveils Powerful AI Enhancements to Email Verification and Finder Tools, Setting a New Standard for Accuracy and Speed in the Industry Newswire :) Press Release Distribution Email Marketing in the iOS18 Era: What You Need to Know Little Black Book | LBBOnline Email is making a comeback in marketers' playbooks - how Mailchimp plans to lead it Marketing-Interactive Hackers Exploit MailChimp Email Marketing Platform Using Phishing and Social Engineering Tactics GBHackers News Better ‘Welcome’ Emails for Ecommerce Practical Ecommerce Email Marketing Integration in 2025: Key Benchmarks & Expert Guide by Selzy Newswire :) Press Release Distribution Grow Your Network with Targeted Email Marketing asicentral.com Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire Aurora Mobile’s SendCloud Partners with SaleSmarly to Revolutionize Email Marketing Solutions GlobeNewswire 22 Email Marketing Platforms to Know Built In 9 Email Marketing Best Practices in 2025 Metricool Hackers Abuse MailChimp Email Marketing Platform via Phishing, and Social Engineering Tactics CybersecurityNews A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Enhance Your Email Campaigns using Amazon SES SendBulkEmail APIs Inline Templates Amazon Web Services Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Report: Association Email Open Rates Dropping Associations Now MailChimp Under Attack: How Cybercriminals Are Exploiting Email Marketing Platforms Security Boulevard Email Design Trends for 2025 Designmodo Best Automated Email Marketing (2025): Klaviyo Awarded Top Email Marketing Software by Software Experts GlobeNewswire Aurora Mobile's SendCloud Partners with SaleSmarly to Revolutionize Email Marketing Solutions Quantisnow Email Marketing Statistics and Facts Market.us Acoustic Unveils 2025 Marketing Benchmark Report GlobeNewswire Ready. Set. Scale. AI and Automation Tactics to Drive Email Marketing Results U.S. Chamber of Commerce Email Marketing Friday Forum MarketingProfs Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer Four Ways to Boost Email Marketing ROI in 2025 Learn Hub | G2 Bento Elevates Ecommerce Email Marketing Practical Ecommerce Send smarter: here's how retailers can enhance email campaign efficiency Retail Technology Innovation Hub Trends Shaping the Transactional & Marketing E-Mails GlobeNewswire Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs My Experience Reviewing 10 Best Email Marketing Software Learn Hub | G2 How to Automate Email Marketing with AI and Personalization Tools Times Square Chronicles 5 Tools for a Successful Email Newsletter Re-Engagement Campaign NSSF | The Firearm Industry Trade Association Good Email Open Rate: Key Things To Know DesignRush How to get your email marketing strategy right, by Sojern Boutique Hotelier USA |
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