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10 Terrific Ways To Enlarge Your Subscriber Base
1. Create a unique selling proposition (USP). Developing a USP for your ezine will make your ezine more attractive to your niche audience and help your ezine to stand apart from other competing ezines. Comprise your USP from a single, compelling benefit that people will get from subscribing to your ezine. Your benefit should be something that only your ezine offers or that other competing ezines fail to stress in their promotions. Once you've created your USP, integrate it into all of your promotions for your ezine. 2. Swap ads with other ezine publishers. You could swap sponsor, feature, classified or solo ads with other ezine publishers. Choose related but non competing ezines to swap ads with and track your ad swaps so that you'll know exactly which ezines are best to continue swapping with. 3. Swap "thank you" page ads with other ezine publishers. Advertise other ezines on the page your new subscribers are taken to after joining your ezine in exchange for those publishers doing the same for you. This will give you very strong promotion of your ezine for as long as the other ezines continue to be published. 4. Write articles. Your articles will help you to successfully increase your subscriptions by getting your ezine promoted in relevant ezines and on high traffic sites. Promote your articles by submitting them to article directories, article announcement lists and also to other ezine publishers. 5. Swap articles with other ezine publishers. You could run another publisher's article in your ezine in exchange for her publishing your article in her ezine. This could be articles already run in other ezines, articles to run exclusively in each others' ezines, or articles to be first run in each others' ezines. You could also post another publisher's article on your site in exchange for her posting your article on her site to gain more new subscribers. 6. Provide an ebook that you've written or that is a compilation of your articles as a bonus for subscribing to your ezine. Your ebook will not only help you to get more subscribers but can also help you to effectively promote your business, get more traffic to your site, and promote your affiliate programs to your new subscribers. 7. Post testimonials for your ezine on your site. Ask for subscriber feedback within your ezine to garner more of these from your readers. 8. Provide an archive of your past issues on your site. Your archive will help you to convert more of your visitors into subscribers by showing them what they will get from their subscription to your ezine. 9. Make sample issues available by autoresponder. Like your archive your sample issues can increase your subscriptions by giving your visitors a look at the type of quality articles, tips, and resources your ezine will provide to them. 10. Use your signature file to promote your ezine. Use your sig file in your day to day emails to your clients, friends, and visitors who email you. Also use your signature file to get more new subscribers when posting your advice and tips in moderated discussion lists and forums. About The Author Article by writer, Ken Hill. Do You Publish an Ezine? Want more subscribers? Put your ezine promotion on autopilot. Over 1600+ places to promote your ezine. Find out more at: http://netpromarketer.com/ea.html For more articles by Ken Hill visit: http://netpromarketer.com
MORE RESOURCES: Best email marketing service of 2024 TechRadar The Email Power Elite: The 3 Levels Of Marketing Sophistication 11/13/2024 MediaPost Communications Email Marketing Friday Forum MarketingProfs.com 22 Email Marketing Platforms to Know Built In Top Email Marketing Tools for Shopify Owners in the UK The London Economic IDC MarketScape: Worldwide Email Marketing Solutions for B2B Small Businesses 2024 Vendor Assessment IDC 9 Top Email Marketing Trends (2024 & 2025) Exploding Topics The best email marketing software in 2024 — and how much each will cost the average small business CNN Underscored The Best Email Marketing Software for 2024 Yahoo! Voices Email Marketing Friday Forum MarketingProfs.com Why you shouldn’t underestimate email marketing: statistics The American Genius Ready. Set. Scale. AI and Automation Tactics to Drive Email Marketing Results CO— by the U.S. Chamber of Commerce Email Promotions Tab Hysteria Is Back! (Thanks, Apple) MarketingProfs.com Don't Sleep on Email Marketing — Here's Why It's Still Your Business's Most Powerful Tool Entrepreneur Unlock the power of email marketing: Building a valuable list for your small business in 2024 Maddyness New Report from Intuit Mailchimp Shows Most Marketers are Using AI, Highlights Differentiators For Top Performers Business Wire The future of email marketing lies in AI Fast Company Best Email Marketing Platforms in the UK of 2024 U.S. News & World Report Optimove Recognized as a Contender Email Marketing Service Provider by Independent Research Firm GlobeNewswire Email Marketing Tactics That Work Social Media Examiner Top 41 B2B Email Marketing Statistics You Need to Know in 2024 Influencer Marketing Hub 5 Pervasive Myths About Email Marketing That (If Believed) Could Derail Your Business - Entrepreneur The Biggest Email Marketing Opportunities for B2B Brands MarketingProfs.com The 8 Most Notable Email Marketing Trends Influencer Marketing Hub 6 tips for building and elevating your email marketing strategy in 2025 Estate Agent Today The Ultimate List of Email Marketing Statistics Influencer Marketing Hub Good Email Open Rates: Key Things to Know DesignRush 9 Email Marketing Predictions for 2024 to Boost Engagement and Revenue Influencer Marketing Hub Pioneering email marketing in Romania – a conversation with White Image co-founder Andrei Georgescu Romania-Insider.com 9 GDPR and Email Marketing Myths That Are Holding You Back Influencer Marketing Hub Email Whitelisting Best Practices for Email Marketing in 2024 Influencer Marketing Hub Five ways AI supports email marketing eMarketer Why Kamala Harris’s Marketing Emails Are Hitting the Mark Chief Marketer 5 rules of email marketing to drive growth for your cruise business Cruise Trade News 31+ Marketing Automation Statistics & Trends (2024) Exploding Topics Bloomreach Recognized as a Leader in Email Marketing Service Providers by Independent Research Firm Business Wire Zeta Marketing Platform Named a Leader in Analyst Report on Email Marketing Service Providers, Q3 2024 Business Wire 11 Email Marketing Tips For Your 2024 Email Marketing Campaigns Influencer Marketing Hub Celebrating the best in email marketing Fast Company |
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