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Video Streaming Information |
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How Video can be used Effectively Online
A powerful way to convey your communication messages to your audience is to be able to have your promotional video available on your website. Yet, we have probably all experienced visiting a website and clicking on a video only to have to been irritated that the content is not viewable or that the sound is inaudible. The result is we leave the website in frustration. So how do you make sure the video content on your website can be watched by your audience? It all boils down to how you want your viewers to access your video file and the level of video quality you want your movie to be played at. There are two different ways of sharing your video file on the web: 1. Streamable Video This is where the viewer is able to download sections of your video (otherwise known as "streaming"), while the video is playing. The main benefit of this method is that the user does not have to spend time downloading the complete video before viewing. There are three major streaming video formats - RealVideo (RM), QuickTime (MOV) and Windows Media (WMV). These are playable on Real Player, QuickTime Player and Windows Media Player respectively. Windows Media Player is widely available on most PC's, as it is part of Windows Operating System. The other players need to be installed. The only negative with streamable video is that the quality of the video is dependent upon Internet connection. In addition, it has the annoying habit of dropping video frames because the streaming software has to adjust the data rate based on the speed of your Internet connection, in order to keep playing the video. 2. Download and Play This is where the viewer needs to download the entire video first, then play it on their video player application. The main advantage is that the video quality is not affected by Internet connection speed. However, it can take some time for the video to download if the file is large. So which format do you choose? In a world where first impressions always count, it is extremely important for companies to appear professional and trustworthy at all times. Marketing videos with poor picture quality are likely to reflect a poor quality company in the mind of the viewer. Consequently, we always recommend the download and play option. This is because it allows for high quality video content to be viewed. However, as you don't want viewers to give up on downloading your video, we only recommend that short video clips are inserted onto your website. This means your website users will be able to download a short video at a high quality picture resolution that will portray your company in the best possible way. (c) Marie-Claire Ross 2004. All rights reserved. Marie-Claire Ross is one of the partners of Digicast. Digicast works with organisations who are not satisfied that their marketing and training materials are helping their business grow. She can be contacted on 0500 800 234 (Australia wide) or at mc@digicast.com.au. The website is at http://www.digicast.com.au.
MORE RESOURCES: The Ultimate Guide to What to Watch on Netflix, Hulu, Prime Video, Max, and More in April 2025 TVGuide.com LAFC vs Inter Miami Live Streaming: CONCACAF Champions Cup Schedule, Timing, Where and How to Watch myKhel RCB vs GT Live Cricket Score Streaming Online, IPL 2025: Royal Challengers Bangalore vs Gujarat Titans Match Live Free – When and Where to Watch? The Indian Express NBA FREE LIVE STREAM (4/2/25) | Where to watch, time, TV channel for Knicks vs. Cavaliers Syracuse.com YouTube in a Position To Become The Leader of Video Streaming in 2025 Digital Information World Amazon/Nokia Patent: How Nokia Tech Powers Video Streaming Technology Magazine Americans Now Spend $69 per Month on Video Streaming — and Nearly Half Think It’s Too Much - Variety Nokia, Amazon Ink Patent Agreement for Tech Used in Prime Video Streaming Service, Devices Media Play News Wowza CEO Krish Kumar Talks Product Strategy, Enhanced Analytics, and AI for Encoding and Metadata Streaming Media StreamGuys Updates IsMyStreamUp Stream Monitoring Service news.radio-online.com Game-Changing Media Solution: Harmonic Unveils First-Ever Complete Playout-to-Delivery Platform Stock Titan Tubi smashes the Super Bowl live stream record by teaming up with AWS Amazon Web Services INCITE To Release Savage New Times Album In August; “No Mercy No Forgiveness” Lyric Video Streaming BraveWords Video: Peacock Debuts Official Trailer for "WrestleMania IX: Becoming a Spectacle," Streaming Friday, April 11 The Futon Critic From Buffering to Brilliant Quality: Rate Control Innovations Reduce Cost and Risk for Sports Streaming Sports Video Group Nebraska Public Media channels now streaming on Amazon Prime Video The Norfolk Daily News Europe Online Video Platform Market Size & Share Report, 2033 Market Data Forecast The biggest video streaming hits in March and where to watch them: Netflix, Max, Apple TV+ i Oneplay Samsung Magazine I’m thinking of canceling Prime Video — and its new thriller with Nicole Kidman is the reason why Tom's Guide YouTube may be on its way to beat Disney Times of India April 2025: What's New, Gay and Streaming on Netflix, Max, Hulu, Prime Video, Paramount+, Peacock and Apple TV+ Autostraddle Your guide to KSEE24/CBS47+ new streaming app yourcentralvalley.com Streaming Deal: 21 Yankees Games To Air On Prime Video Pinstripes Nation Is Cable Making a Comeback? CE Pro 2025 Digital Media Trends: Social platforms are becoming a dominant force in media and entertainment Deloitte Two Lilly TV Stations Get A NewsON Streaming Boost Radio & Television Business Report Video Streaming App Revenue and Usage Statistics (2025) Business of Apps FTC Staff Report Finds Large Social Media and Video Streaming Companies Have Engaged in Vast Surveillance of Users with Lax Privacy Controls and Inadequate Safeguards for Kids and Teens Federal Trade Commission (.gov) Video streaming services: Who’s who and what’s next? britannica.com Influencer gambling is on the rise The University of Sydney “Is Nu Metal Dead, I Would Say Not!” – New Episode Of “The DAVID ELLEFSON Show” Streaming; Video BraveWords Watch our animated film on major video streaming platforms! Sabaton | Official Website Charter adds AMC+ to its pay-TV packages Light Reading Top 5 Pay-Per-View Video Streaming Platforms for Filmmakers in 2025 – Start Monetizing Today! Raindance FloSports expands Smart TV offerings with Accedo Advanced Television Video Streaming Software Market Size & Share Report, 2030 Grand View Research FTC Denounces Social Media And Video Streaming Platforms For ‘Privacy-Invasive’ Data Practices AdExchanger livestreaming britannica.com Streaming The Verge |
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