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Web Design Information |
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What Is Your Websites Most Wanted Response?
You spend time and money promoting your website; but what do you want to achieve (apart from more page views)? Is it more sales of Blue Widgets? Is it more subscribers on your mailing list? To be exact, what is your site's Most Wanted Response? I ask this question because in the excitement of creating your very own website, it is easy to forget (or not even consider) the main purpose of your site! Alas, I talk from experience! In late 1999 I created Shop Tour UK (http://www.shoptour.co.uk): "a unique way to surf secure UK shopping sites." (Well, that's what I thought, anyway! :-) ) The site started out life as a hobby site - no problems there! - but quickly started to take hours and hours of updating each day. (With no clear, measurable objectives it's very easy to continually change and 'improve' a site!) Shop Tour UK wasn't making any money, either - well, it was a hobby site! So I decided to redesign the site, join lots of affiliate programs, find the best affiliate programs, and focus the site on promoting those programs! --- sidebar ---
Yes! It took months to sign-up to affiliate programs and seek out the best of them. Yes! It took a couple of site redesigns. And yes! It is better to have clear, and measurable objectives right from the start! (That is, to know your site's Most Wanted Response!) But hey! Now I spend much less time updating my site (because I only concentrate on promoting the most profitable aspects of it), AND it is now starting to earn money! So how does this affect you?
Dr Ken Evoy introduced the Most Wanted Response (MWR) in his 'net-selling bible' Make Your Site Sell. It's probably the most important lesson in all of Make Your Site Sell. In essence, the MWR is what you most want your visitor to do after reviewing your content. And it should always:
Some techniques of getting your most wanted response include using the word YOU often in sentences, using commands, making sentences active (rather than passive) and creating powerful headlines. These are just a few ways to achieve your site's most wanted response (there are more). What's MOST IMPORTANT, however, is that you understand the concept of a Most Wanted Response for your website, and you set about trying to achieve it. Then, and only then, will all the effort you make in generating traffic to your website be worth it! Happy promoting! PS My site's most wanted response is *not* what you might think it should be. None of the shopping sites listed on Shop Tour UK run affiliate programs as good as those I now actively promote! About The Author Steve Nash is webmaster at http://www.shoptour.co.uk He discovered the Most Wanted Response concept by visiting Site Sell at http://www.sitesell.com/shopping101.html And now he's excited because Site Build It! now does it ALL for you! From site concept to site creation to site promotion to site profit. Marvellous! Site Build It! http://buildit.sitesell.com/shopping101.html
MORE RESOURCES: Where to sell a website? SitePoint Web Design and Development Muskegon Community College Unveiling the invisible hand: how AI is reshaping web design UNC Hussman School of Journalism and Media ChatGPT was tasked with designing a website. The result was as manipulative as you'd expect Fast Company New Web Design Tools, December 2024 Practical Ecommerce Web Performance Optimization (WPO) Solution Market Set for Exceptional Growth from 2024 to 2032 openPR Greyhound DINKY DI WEB DESIGN 407m Wed 08 Jan 2025 Racing Queensland Web Design Statistics By UI/UX, Market Size, Web Development, Industry and Demographics Coolest Gadgets Top Web Design Trends for 2025 Designmodo BFA in Art - Graphic Design Texas Woman's University Best web design software of 2024 TechRadar Best website design service of 2025 TechRadar Web Design TOP Agency CSS5 Features for Faster Web Design Analytics Insight Top Web Design Trends in 2024 Netguru How can I improve my websites design? SitePoint Minuteman Press Elevates Fayetteville Businesses with Expert Web Design Greater Fayetteville Business Journal The best web design tools: work faster and smarter Creative Bloq Is a Graphic Design Degree Worth It? Southern New Hampshire University Iconic Website Design Inspiration: Nike DesignRush 20 Web Design Portfolio Examples Shopify 7 Ugly Niche Websites That Make Over $5000 Each Month DataDrivenInvestor Interview with Jack Watson, Branding and Web Design Expert CreativePro Network The US Digital Service ten years later: how the agency cuts through web design bureaucracy Fast Company How to easily use AI-powered web design to build your own site CyberGuy Report Jeremy Empie Web Design open for business at new location Oskaloosa Herald Website Design Competition Michigan Council of Women in Technology 18 stunning parallax scrolling websites Creative Bloq 25 Examples Of About Us Pages For Inspiration Search Engine Journal New Web Development Tool Pulls Design Tokens From Figma The New Stack The 4 Best Website Builders of 2025 | Reviews by Wirecutter The New York Times The best (and worst) web design trends of 2024 Creative Bloq Small-business owner specializes in graphic, web design SiouxFalls.Business 16 Best Modern Website Designs of the Moment DesignRush The 6 Best Web Design Courses Worth Taking in 2024 TechRepublic The best 404 pages for clever web design inspiration Creative Bloq How to Use ChatGPT to Build a Website Themeisle Revolutionizing Web Design: How Squarespace’s Design Intelligence AI Empowers Creators Yahoo! Voices Apple's new iPhone web design cleanup tool delights fans Creative Bloq The top free blogging options Creative Bloq 35 Best Web Design Companies 2024 Built In 52 Key Web Design Statistics for 2024 (+ Emerging Trends) Influencer Marketing Hub Minimalist website design: 12 striking examples Creative Bloq Best web development tool of 2025 TechRadar |
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