eBook Publishers Dilemma: Should I Use PDF or Exe Format?

But exe files do have some advantages over PDF files, and perhaps the most important of these is price - most eBook compilers are a fraction of the cost of Adobe Acrobat.

Another advantage of exe files over PDF is the rebranding feature. The following eBook compilers all have a built-in rebranding function:

• http://www.ebookcompiler.com/

• http://www.ebookgenerator.com/

• http://www.ebookedit.com/

• http://www.ebookpaper.com/

If you use free eBooks as a viral marketing tool, rebranding is the key to success, because people are much more likely to promote your free eBook if they can customize it with their own affiliate links.

(c) 2002 by Michael Southon

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Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
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