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Email Marketing Information |
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Top 3 Reasons Why RSS Is Better Than Email
Everyone is talking about RSS. Blogs, newsites and the like are putting those little orange RSS link thingies all over their sites. What's all the hype about? Okay, email will always have its purpose in life. But many people are realizing that RSS is an excellent alternative to email for newsletters or other mass-distribution lists. Here are three HUGE advantages of RSS over Email: 1) RSS is totally spam-proof. It cannot be blocked by any spam filter no matter what! Because RSS is a web page, you simply cannot block it. I like to think of it like the difference between a telemarketer and a TV commercial. A telemarketer can initiate the call, just like anyone can send an email. Any unwelcome message or phone call can be filtered or screened, but there is always that chance that something important will be deleted! So the end result is that it still takes your time and effort to filter email or screen calls, and there still is no guarantee that your efforts will be 100% accurate! A TV viewer on the other hand must turn on the TV and find a channel first, just like an RSS feed must be entered into an RSS Reader. It is totally at the viewer's discretion. If you ever get sick of a TV channel, you can change it immediately, just like you can delete an RSS Feed! 2) RSS eliminates all fear of being spammed. Think of how many more subscribers you could have to your newsletter if your website visitors had NO FEAR about being spammed by you! People by nature do not trust you the first time they meet you, and on the internet it is even worse. Why would they give out their closely guarded email address to you? Of course some will, but you have to make the deal pretty sweet in order to convince them. But what about the people who are just curious, and can't make it over that hurdle to part with their address? By delivering your newsletter or mini-course content over an RSS Feed, you both win! Visitors can take a spectator approach without fear of getting spam, and you have a way to establish regular contact with your visitors in the same way email can! 3) No more clogged email servers! Sending a message to a large list can really bog down your mail server and can take a long time. If your list has 100,000 email addresses, you are basically telling your mail server to establish a connection with 100,000 different servers immediately! Some web hosts even limit the number of messages you can send. With RSS, you can avoid mail servers altogether! Downloading an RSS Feed is no different than downloading a web page. While this does place a slightly extra burden on your webserver, it is minimal since it is spread out over time and it only has to deliver a page whenever one is requested, not all at once. Spam could eventually become a thing of the past for mass-distribution lists and autoresponders. I think it's just a matter of time! Feel free to reprint this article so long as you include the resource box listed with the article. Kent Thompson is the creator of FeedMagic, a full-featured sequential autoresponder program that allows your subscribers to choose between Email or a personalized RSS Feed for delivery. To find out how you can use the power of RSS for your website, visit: http://FeedMagic.com
MORE RESOURCES: Mastering B2B Email Marketing in 2025: Unlocking the Keys for Sustainable Growth and Engagement Block Telegraph Content and Messaging Strategies for Long-Lifespan Products MarketingProfs.com Email Marketing Personalization: How to Make Every Email Count North Forty News Bento Elevates Ecommerce Email Marketing Practical Ecommerce Email Marketing Developments in 2024 and Their Ripple Effects in 2025 MarketingProfs.com 22 Email Marketing Platforms to Know Built In Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Don't Sleep on Email Marketing — Here's Why It's Still Your Business's Most Powerful Tool Entrepreneur Email Design Trends for 2025 Designmodo Email Marketing Friday Forum MarketingProfs.com 9 Email Marketing Best Practices in 2025 Metricool Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire Predictive Analytics Methods to Improve Email Marketing Spiceworks News and Insights Email Marketing Friday Forum MarketingProfs.com Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs.com Top 10 Best Email Marketing Services Software Platforms for 2020 Spiceworks News and Insights Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Email Promotions Tab Hysteria Is Back! (Thanks, Apple) MarketingProfs.com How To Start a Newsletter To Earn Subscribers Taboola.com Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Top 5 Email Marketing Tips for Driving Revenue in 2025 The Source Magazine The Realtor’s Guide to Email Marketing NeilPatel.com Striking The Balance Between Mass Campaigns & Tailored Outreach For Email Marketing Demand Gen Report Google Announces Gmail Dynamic Email: Impact on Email Marketing Spiceworks News and Insights Email Marketing Friday Forum MarketingProfs.com Why is DMARC Important? [2025 Updated] Security Boulevard 5 Best Email Marketing Companies in 2025 UI The Daily Iowan The future of email marketing lies in AI Fast Company 5 Tools for a Successful Email Newsletter Re-Engagement Campaign National Shooting Sports Foundation Zeta Marketing Platform Named a Leader in Analyst Report on Email Marketing Service Providers, Q3 2024 Business Wire |
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