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Email Marketing Information |
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How to Do an E-mail Interview in 9 Easy Steps
Need a fresh idea for your e-zine content? Do an interview! One of the many benefits of being an e-zine publisher is that you'll have no trouble finding experts who will take a few minutes to talk with you. People love free publicity and are generally delighted to get in front of your readers. But don't assume doing an interview requires an in-person meeting or even a phone date. While those are great, you can also just do an e-mail interview. Once you learn how to do these and realize how easy they are, you'll do them all the time. Here's what to do: Dear Fran: My name's Steven Tyler, and I publish the biweekly e-zine "Senior Biz Success." We feature articles and information on small business success for older folks. In November we're going to be publishing an issue on success tactics that are particular to seniors, and I'd love to do a short interview with you. The article would feature your contact information to be seen by our 5,500+ subscribers. I have five targeted questions that I can send you via e-mail. I'd need your answers back within one week. Then I'd send the edit back to you for a final approval, which I would need within three days. Are you game? I'd be honored to interview you, and I'm sure my readers would love to know about your Web site and services. I hope to hear back from you soon. : ) (NOTE: You can also use the above example as a template for a script if you use the phone instead.) Example: Fran Farndale is author of Super Business Tactics for Folks Over 50. Learn more about her book and consulting services at www.superbiztacticsover50.com or write her at fran@superbiztacticsover50.com. Not only do interviews give you valuable content to pass on to your readers, but they can also lead to valuable relationships for YOU. Now your interviewee knows who YOU are, and that can possibly lead to referrals or joint ventures in the future. So stop right now and write down three experts in your industry whose brains you'd love to pick, and get rolling! (c) 2003 Alexandria K. Brown ABOUT THE AUTHOR Alexandria K. Brown, "The E-zine Queen," is author of the award-winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at http://EzineQueenTutorial.com/
MORE RESOURCES: Mastering B2B Email Marketing in 2025: Unlocking the Keys for Sustainable Growth and Engagement Block Telegraph Email Marketing- Helping Brands Thrive In Crisis BW Marketing World Content and Messaging Strategies for Long-Lifespan Products MarketingProfs.com Email Marketing Personalization: How to Make Every Email Count North Forty News Bento Elevates Ecommerce Email Marketing Practical Ecommerce Email Marketing Developments in 2024 and Their Ripple Effects in 2025 MarketingProfs.com 22 Email Marketing Platforms to Know Built In Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Don't Sleep on Email Marketing — Here's Why It's Still Your Business's Most Powerful Tool Entrepreneur Email Design Trends for 2025 Designmodo Email Marketing Friday Forum MarketingProfs.com 9 Email Marketing Best Practices in 2025 Metricool Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire Predictive Analytics Methods to Improve Email Marketing Spiceworks News and Insights Email Marketing Friday Forum MarketingProfs.com Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs.com Top 10 Best Email Marketing Services Software Platforms for 2020 Spiceworks News and Insights Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Email Promotions Tab Hysteria Is Back! (Thanks, Apple) MarketingProfs.com How To Start a Newsletter To Earn Subscribers Taboola.com Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Top 5 Email Marketing Tips for Driving Revenue in 2025 The Source Magazine The Realtor’s Guide to Email Marketing NeilPatel.com Striking The Balance Between Mass Campaigns & Tailored Outreach For Email Marketing Demand Gen Report Google Announces Gmail Dynamic Email: Impact on Email Marketing Spiceworks News and Insights Email Marketing Friday Forum MarketingProfs.com Why is DMARC Important? [2025 Updated] Security Boulevard 5 Best Email Marketing Companies in 2025 UI The Daily Iowan The future of email marketing lies in AI Fast Company 5 Tools for a Successful Email Newsletter Re-Engagement Campaign National Shooting Sports Foundation Zeta Marketing Platform Named a Leader in Analyst Report on Email Marketing Service Providers, Q3 2024 Business Wire |
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