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Email Marketing Information |
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Should You Publish a PAID E-zine?
Many of my clients ask me whether they should publish a paid e-zine instead of a free one. My answer is the classic consultant's answer: "It depends." First of all, what do you want your e-zine to DO for you? Once you know the goal of your e-zine, the answer will be clear. If you want to promote your current business and sell more of your products and services, a free e-zine is your ticket to success. If you plan to build a new business around making money from subscription fees, of course you'll want to charge. However, publishing a paid e-zine is no small task! Here are some important points to consider... Now, if you had visions of making big money with a paid publication, don't give up just yet. There ARE many successful paid pubs on the Web that are making their owners very rich. However, you should note that most of these e-zines continue to publish a free e-zine to gather prospects and then convert them into paid subscribers. So, YOU decide. Can you create content that's so valuable and special that we can't find it anywhere else? Are you ready to invest a huge amount of time and effort to publish an extremely high-quality publication? If not, you're better off publishing a free e-zine that provides great value. The key to building a large and valuable list of prospects (who are likely to buy from you in the future) is to offer useful, quality content for free. It's the proven model that works over and over. (c) 2003 Alexandria K. Brown ABOUT THE AUTHOR Alexandria K. Brown, "The E-zine Queen," is author of the award-winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at http://EzineQueenTutorial.com/
MORE RESOURCES: Honeymoon Is Ending for Email Marketing Practical Ecommerce Email Marketing in the iOS18 Era: What You Need to Know Little Black Book Email is making a comeback in marketers' playbooks - how Mailchimp plans to lead it Marketing-Interactive Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Grow Your Network with Targeted Email Marketing asicentral.com Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire 22 Email Marketing Platforms to Know Built In Hackers Exploit MailChimp Email Marketing Platform Using Phishing and Social Engineering Tactics GBHackers News A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Enhance Your Email Campaigns using Amazon SES SendBulkEmail APIs Inline Templates Amazon Web Services Email Design Trends for 2025 Designmodo Report: Association Email Open Rates Dropping Associations Now Email Marketing Integration in 2025: Key Benchmarks & Expert Guide by Selzy NORTHEAST - NEWS CHANNEL NEBRASKA Best Automated Email Marketing (2025): Klaviyo Awarded Top Email Marketing Software by Software Experts GlobeNewswire MailChimp Under Attack: How Cybercriminals Are Exploiting Email Marketing Platforms Security Boulevard Top Email Marketing Best Practices for 2025 DesignRush Email Marketing Statistics and Facts Market.us Ready. Set. Scale. AI and Automation Tactics to Drive Email Marketing Results U.S. Chamber of Commerce Email Marketing Friday Forum MarketingProfs Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer Four Ways to Boost Email Marketing ROI in 2025 Learn Hub | G2 Acoustic Unveils 2025 Marketing Benchmark Report GlobeNewswire Bento Elevates Ecommerce Email Marketing Practical Ecommerce Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Send smarter: here's how retailers can enhance email campaign efficiency Retail Technology Innovation Hub Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs My Experience Reviewing 10 Best Email Marketing Software Learn Hub | G2 How to Automate Email Marketing with AI and Personalization Tools Times Square Chronicles Email Marketing Friday Forum MarketingProfs |
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