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Email Marketing Information |
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The Gold Is In Your Mailing List
Let me ask you a question, "What is the most valuable asset to any Internet Business?" If the product is what you're having in mind now, then you're wrong. No, it's not the domain name either and certainly not the number of employees you have. It's your mailing list. Your mailing list IS your business. Who you know is more important than what you know. This is true regardless of what kind of business you're running. If you are selling chemicals, then you will need to know people who are in the chemicals industry as they are your prospects. In the case of running an Internet Business, you don't have a business if you don't have a mailing list. Fortunately, you can build your own list from scratch using ingenious concepts or buy subscribers from third parties. "But why build a mailing list?" you asked. The main reason for building your own mailing list is because through it, you can share what have to offer to your subscribers and to also sell your products or services to them. This is important as people on the Internet act on impulse. That's you and me alright. We jump from page to page; website to website that we don't really remember where we were ten web pages ago! So, what are the chances that people who visit your website will remember you or your product for that matter? Approximately zero. I know it's a fact you will despise to hear but let's face it - it always happen. One great way of making people remember your product or service is to provide an opt-in form for them to fill in their name and e-mail address so that you can follow up with them via auto responder. But is that all? Not by a long shot! There's more to the mailing list. Having a list of subscriber is one. Earning money from it is another. Once you've started building your mailing list, you need to market to them aggressively. You can e-mail them everyday but the minimum frequency should be once a week. Have a free tip for your prospects? E-mail them. Have news? E-mail them. Have a product to promote? E-mail them! I think you get the picture. Now, can you imagine running a shopping complex in space? Heck, that's probably an Entrepreneur's nightmare! Who on space will come to your shopping complex? There's not even a 'who' on space in the first place! (At this time of writing, mankind has yet to discover any other civilization in space) So be thankful that you're on Earth and so are your prospects. The Internet brings your prospects from around the world to your computer screen. If you don't know anyone on the Internet just yet then you must start knowing them now. You can always start with participating in forums or sending your potential prospects a personal e-mail (I personally prefer this method). In a nutshell, building your mailing list should be one of your primary goals. It's worth repeating this: You don't have a business if you don't have a mailing list. For if there are no people, there is no business in the first place. Copyright (c) Edmund Loh About the Author:
MORE RESOURCES: Nimble Introduces New Email Marketing and Template Editor Feature to Power Scalable Campaigns and Outreach Business Wire Mailrelay: The Smart Choice for Effective Email Marketing Programming Insider Honeymoon Is Ending for Email Marketing Practical Ecommerce Email Marketing in the iOS18 Era: What You Need to Know Little Black Book PoisonSeed phishing campaign behind emails with wallet seed phrases BleepingComputer Grow Your Network with Targeted Email Marketing asicentral.com Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Email Marketing Integration in 2025: Key Benchmarks & Expert Guide by Selzy Newswire :) Press Release Distribution Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire 22 Email Marketing Platforms to Know Built In 9 Email Marketing Best Practices in 2025 Metricool Enhance Your Email Campaigns using Amazon SES SendBulkEmail APIs Inline Templates Amazon Web Services A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Report: Association Email Open Rates Dropping Associations Now Email Design Trends for 2025 Designmodo Top Email Marketing Best Practices for 2025 DesignRush Email Marketing Statistics and Facts Market.us MailChimp Under Attack: How Cybercriminals Are Exploiting Email Marketing Platforms Security Boulevard Best Automated Email Marketing (2025): Klaviyo Awarded Top Email Marketing Software by Software Experts GlobeNewswire Ready. Set. Scale. AI and Automation Tactics to Drive Email Marketing Results U.S. Chamber of Commerce Six Best Ecommerce Marketing Platforms for 2025 Taboola.com Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer Email Marketing Friday Forum MarketingProfs Four Ways to Boost Email Marketing ROI in 2025 Learn Hub | G2 B2B Email Marketing Guide (2025) DesignRush Bento Elevates Ecommerce Email Marketing Practical Ecommerce Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs My Experience Reviewing 10 Best Email Marketing Software Learn Hub | G2 Striking The Balance Between Mass Campaigns & Tailored Outreach For Email Marketing Demand Gen Report How To Outsource Email Marketing in 2025 DesignRush Send smarter: here's how retailers can enhance email campaign efficiency Retail Technology Innovation Hub Acoustic Unveils 2025 Marketing Benchmark Report GlobeNewswire Email Marketing Friday Forum MarketingProfs |
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