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Email Marketing Information |
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How To Create Gold With Email Promotions - Part 2
Don't forget people are so busy now they will only give your email a limited amount of their concentration. Therefore you should summarize your offer in the first paragraph. If it's compelling enough it should grab the readers attention and make them want to read further. Put your reader in the picture! How do you do this? Explain how your product will help them to solve a problem. Don't focus too much on how it's helped you, they don't care about you. Use sentences like... Imagine yourself spending less time doing the boring paperwork, and see yourself outside playing with the family in the park. By using ....... you can make more money, while working less hours. Don't continue to do things the old fashioned way, try ....... and you could be down the beach while most other..........are still figuring out what you've done. There are hundreds of ways you can include the prospect in the picture, just get creative and always focus on what they want, not what you want. Use ownership words that allow the reader to feel comfortable when reading the copy. For Example don't say "When you buy this..." instead say "When you own a..." See how this takes the fear out of reading this? People don't want to be sold anything! They do however want to buy or own things! You can also say things like..."When you use the ..... it will help you to...." Instead of saying "By purchasing the.....it will help you to. See the subtle differences? Write things in a way that automatically imply that the reader already owns the productand you are merely pointing out what they have already experienced. What makes your product or service different? Make a list of why your product or service is better than the competitions. This will help you to identify what is actually different and from there you can put the best one into a USP. You're Unique Selling Proposition. It's the thing that sets you apart and makes people want to have what you are offering. Try to think of a great USP for your business! Scott Wilson - Internet Business Coach and Owner of http://www.InternetSalesMentors.com and http://www.TheGoldsInHere.com Download a free ebook at both website's now!
MORE RESOURCES: Honeymoon Is Ending for Email Marketing Practical Ecommerce Email Marketing in the iOS18 Era: What You Need to Know Little Black Book Email is making a comeback in marketers' playbooks - how Mailchimp plans to lead it Marketing-Interactive Shoppers Who Buy Via Email Spend 138% More Than Those Who Don't. Here Are 9 Email Hacks to Capture Their Sales Entrepreneur Grow Your Network with Targeted Email Marketing asicentral.com Best Email Marketing Tool (2025): Klaviyo Recognized as Top Email Marketing Service by Consumer365 GlobeNewswire 22 Email Marketing Platforms to Know Built In Hackers Exploit MailChimp Email Marketing Platform Using Phishing and Social Engineering Tactics GBHackers News 9 Email Marketing Best Practices in 2025 Metricool A Quarter of Global Consumers Unsubscribe from Emails Weekly – How SMBs Can Boost Email Marketing Strategies Business Wire Enhance Your Email Campaigns using Amazon SES SendBulkEmail APIs Inline Templates Amazon Web Services Report: Association Email Open Rates Dropping Associations Now Email Design Trends for 2025 Designmodo Best Automated Email Marketing (2025): Klaviyo Awarded Top Email Marketing Software by Software Experts GlobeNewswire MailChimp Under Attack: How Cybercriminals Are Exploiting Email Marketing Platforms Security Boulevard Top Email Marketing Best Practices for 2025 DesignRush Email Marketing Statistics and Facts Market.us Ready. Set. Scale. AI and Automation Tactics to Drive Email Marketing Results U.S. Chamber of Commerce Email Marketing Friday Forum MarketingProfs Industry KPIs: Email marketing metrics improved in most recent data—with a cautionary note eMarketer Hackers Abuse MailChimp Email Marketing Platform via Phishing, and Social Engineering Tactics CybersecurityNews Four Ways to Boost Email Marketing ROI in 2025 Learn Hub | G2 Acoustic Unveils 2025 Marketing Benchmark Report GlobeNewswire Bento Elevates Ecommerce Email Marketing Practical Ecommerce Send smarter: here's how retailers can enhance email campaign efficiency Retail Technology Innovation Hub Top 41 B2B Email Marketing Statistics You Need to Know in 2025 Influencer Marketing Hub Five Ways to Unleash the Power of AI in B2B Email Marketing MarketingProfs My Experience Reviewing 10 Best Email Marketing Software Learn Hub | G2 How to Automate Email Marketing with AI and Personalization Tools Times Square Chronicles |
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